5 Minute Overview

October 2013

This past year, I had the chance to work with some great storytellers through a program called Praxis. I realized that I had a lot of work to do to make our story clear, compelling, and concise. If we didn’t know how to talk about it, how could we expect others to talk about it on our behalf? After months of edits and revisions, we created a 5-minute presentation that covers the need in Kenya, the origin of the ministry, the model, the impact, the vision for the future, and the call to action. The video below is a recording of me giving this presentation to about 200 people at the HUB in Los Angeles. I think this video will be a good resource for a number of reasons:

1. It will highlight the parts of our mission to which we assign the greatest value. Orphan prevention is a theme that I stress in this presentation. We want you to do the same when you talk about CFA.

2. The model is illustrated in such a way that it will help you share it more clearly with your friends.

3. Sharing this video with someone is the perfect way to introduce them to CARE for AIDS while only asking them to invest 5 minutes of their time.